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Custom T-Shirt Diary 67: VisibilitY

The VisibilitY line was an experiment to test the boundaries of screen printing with reflective ink. The idea was to make a running t-shirt that was functional and fun to wear. To accomplish this we screen printed a design with reflective ink on performance wicking t-shirts. Most reflectivity on shirts these days come from strips of […]

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Custom T-Shirt Diary 64: Red Rockettes

I contacted Jess, the brains and legs behind local Boston running blog Little Miss Runshine, to collaborate on a running performance shirt giveaway. Jess is part of a long-distance running team and they happened to be participating in an event the following week. And guess what, they needed some performance racer-back tanks to complete their […]

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